In today’s fast-paced and highly competitive business world, protecting your brand is more important than ever. Counterfeiting can have a devastating impact on your brand’s reputation, revenue, and customer loyalty. As a result, it’s crucial for businesses to implement…
By María Paula González. Business Development Representative
The world of branding is in a state of flux, with brands moving away from the traditionally ornate and stylized logos and embracing a more minimalist, “bland” approach. While this trend…
By Génesis Traviezo, Trademark Paralegal, and Engineer.
The role of sustaintability at companies
In the last decades, the environmental issue has been at the center of discussions in societies throughout the world. Great advances were achieved in awareness of the…